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Early access · Now onboarding our first brands

Sense every signal.

Datawhiskers joins every ad click, visit and order from all your paid and sales channels into one view. See which campaigns really drive revenue, what they cost and where shoppers drop off, with AI that explains what changed and what to do next.

Launching with Meta and Google Ads. Snapchat, TikTok, email and CRM next.

AI insightsMeta AdsGoogle AdsSnapchat AdsTikTok AdsEmail & CRMSales channels

Every platform grades its own homework.

Meta, Google, Snapchat and TikTok each count conversions their own way, and together they claim more sales than you made. Datawhiskers measures against the orders your sales channels actually recorded.

Meta Ads reports142
purchases
Google Ads reports97
purchases
Your sales channels recorded118
orders, the number Datawhiskers starts from

Platforms claim 239Sales channels recorded 118Example week, illustrative figures

How it works

From click to order, one unbroken thread.

  1. 01 · ClickCapture the sourceUTMs and click IDs are saved the moment a shopper lands.
  2. 02 · SessionFollow the visitA first-party tracker on your own subdomain records each step.
  3. 03 · OrderTie it to revenueThe campaign travels with the cart into the order, on any sales channel.
  4. 04 · ReportJoin the spendDaily spend from each ad platform is matched by campaign.
  5. 05 · DecideAct on it with AIAI explains what changed and suggests where to move budget next.

Everything you need to move budget with confidence.

Channel report

Spend, sessions, orders and revenue per campaign, per day.

Funnel drop-off

See the step where each channel's shoppers leave, from product view to purchase.

Product conversion

Spot products that get attention but no orders, before you spend more on them.

Reconciliation view

Your numbers, each ad platform's and your sales channels', side by side, so gaps are visible.

Re-run any model

Raw events are kept, so you can switch attribution models and re-run history at any time.

First-party by design

Tracking runs on your own domain, so ad blockers and browser limits cost you less data.

AI analyst · in development

Ask your data. Get a straight answer.

Datawhiskers uses AI to read the joined data for you. It writes the weekly summary, flags what changed and recommends where to move budget. Every answer shows the numbers behind it, and you make the call.

  • Questions in plain English about any channel, campaign or product
  • Alerts when spend spikes, tracking breaks or a product stops converting
  • Budget recommendations with the reasoning shown, never applied without you

Why did revenue from paid social drop last week?

Datawhiskers AI

Meta spend rose 18% while its orders fell 9%. Most of the gap comes from one prospecting campaign sending shoppers to the wool coat, which had 2,310 views and no orders.

Suggestion

Pause "Spring sale · Prospecting" and move £600 a week to search, where ROAS is 4.1×.

Example conversation

See where your budget really goes.

We're opening Datawhiskers to a first group of brands. Tell us about your store and channels, and we'll be in touch.

Request early access

Or email info@datawhiskers.ai